Digital Body Language and the Rise of the Digital Gift Officer

Any poker player will tell you that everyone has a tell. Sleight of hand, a change in voice, something that lets other know the person’s real intentions. Are they bluffing…or not?

Donor and Registration Page Abandonment: How to Win Alumni Back

Lisa Eickoff (not her real name) is browsing your university website. Lisa is an alumna from the Class of 1968 and we know from previous research she has a giving capacity of $1.2 Million....

The Implications of the 2017 Tax Reform and Jobs Act on Philanthropy

If you work in philanthropy, you are probably studying the 2017 Tax Reform and Jobs Act closely. The crux of the matter is simple: the legislation changes the monetary equation for most...